Friday, August 9, 2019

PCH as Seen on TV


On TV, I watch a lucky family win $5000
a week for life from Publisher’s Clearing
House. That shit’s been going on for years.

The prize used to be awarded in one lump
sum, but folks figured that the taxes on that
would be too high. Better to receive a lesser

amount over time, I suppose. A few years
back, I worked with a man who went home
to eat lunch every day. He checked the mail

and reported back that he had not been no-
tified as a winner yet. And I reminded him
about the commercial: They come to your

house unannounced. They’ll ring the door-
bell with a bouquet of flowers and a handful
of balloons. They’ll smile, jump up and down,

and hand you an oversize check. Your eyes
will damn near pop out of your head. You’ll
put your hands over your face in disbelief,

screaming with glee. Mr. Jones, the man with
a microphone says...Congratulations! Mr. Jones?
you’ll tell him, he’s the guy next door! Oh my,

the announcer replies apologetically, our mis-
take. Have a nice day anyway. And the whole
film crew walks away before they can even

pop the cork on the campaign. So, as a distrac-
tion, I asked my coworker, what he had for lunch?
A double bologna with mustard on rye, he replied.

And attempting to be conciliatory, I said to him,
well at least you made it back to work on time.
That was a number of years ago, and to this day,

I must admit that I have never known anybody
who has won that damn Publisher’s Clearing
House Sweepstakes. And, as the case might be,

if you’ve been either lucky or unfortunate enough
to have known me, I would encourage you not to
get your hopes up.

Chris Hanch 8-9-19


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